SACRAMENTO, CA (MPG) - Small Business Saturday is celebrated across the nation every year to highlight the importance of supporting small businesses. This year, Small Business Saturday falls on November 28 and kicks off the holiday shopping season in Sacramento County. Holiday shoppers in our region are especially encouraged to shop small and shop local to help support struggling businesses during the COVID-19 pandemic. 

While this year’s shopping experience may look a little different, you can show your support by shopping small and keeping local businesses safe with these helpful tips:

• Purchase gift cards from local businesses and restaurants
• When possible, shop online with local businesses
• Mail gifts or send no-contact e-gift cards to friends and family
• Help protect employees by practicing social distancing and wearing a face covering while shopping or dining
• Skip holiday cooking and order takeout from your favorite local restaurant 

To find small businesses in your area, reach out to your local chamber of commerce"‹ or business association by visiting our Economic Development Resource Page. For business owner resources, visit the U.S. Small Business Administration’s website. Looking for more safe holiday tips, read our “How to Celebrate More Safely” news story.