Where Did All the Kids Go?
Sep 28, 2026 02:32PM
● By
Jason Harper, Director, Rancho Cordova Athletic Association
We spend enormous amounts of energy getting children into sports. We hold registration events. We advertise. We recruit coaches. We buy uniforms. We offer fee assistance. We build introductory programs. We build bridges. And it works. Little kids play sports. Then, somewhere along the way, we start losing them.
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