Cordova Recreation & Park District staff and board members pose at the 2025 Influence Awards. Photo courtesy of Cordova Recreation & Park District

RANCHO CORDOVA, CA (MPG) – The Cordova Recreation & Park District (CRPD) was recognized with two awards for its “Make this Time Matter!” Campaign at the 2025 California Capital Chapter of the Public Relations Society of America (PRSA CCC) Influence Awards.

The annual Influence Awards showcase the talent, innovation and storytelling power of Sacramento’s public relations and communications professionals. CRPD’s “Make This Time Matter!” campaign stood out, earning top honors in both the External/Community Relations Campaigns and Internal Communication Campaigns categories.

Launched in 2025, “Make This Time Matter!” was designed as more than just a marketing effort; it’s a unifying philosophy that inspires both staff and the community to find meaning in every moment. Whether it's attending a park event, greeting a neighbor or helping a coworker, we want each experience to feel impactful.

Cordova Recreation & Park District Community Relations team poses with awards. Photo courtesy of Cordova Recreation & Park District

This philosophy now guides both how we communicate with the public and how we engage and recognize our internal team. Through our vibrant parks, diverse programs and community spaces, we aim to inspire everyone to make the most of their time.

After CRPD’s Communications Manager, Shelby Golden, earned last year’s prestigious Influencer of the Year title, CRPD is honored to once again be recognized by Public Relations Society of America.

The PRSA California Capital Chapter serves as a link for experts in Northern California to connect with the world’s leading and largest organization of public relations professionals. Learn more at prsaccc.org.